Main responsibilities:- Lead a main product line: research, convert tech capabilities to features, prototype business flows/UX, close productization and dev cycle, deliver production-ready end-to-end solutions.- Work in a matrix with algo, dev, design, delivery (QA, sys eng, PMs); lead and be hands-on as needed; build products customers love and deliver commercial value; collaborate with customers worldwide.Benefits:- Work with cutting-edge AI; experienced, outcome-focused team; part of a well-funded scale-up on an exciting trajectory.Skills and experience:- Proven tech expertise (MSc or equivalent); shipped real production products; excellent English/Hebrew communication; experience in matrix orgs; strong leadership and organization; manage competing priorities; problem solving and analytical skills; team player with “can do” approach.Bonus:- Automotive background; AI/ML products; mobile products for occasional use; PM experience in software/integration; additional languages.Job requirements:- Comfortable in startup/scale-up; autonomous; results-focused.- Comfortable with distributed teams; based in Haifa; travel occasionally to meet customers/remote teams; attend Haifa office at least once a week.